Terms & Conditions

These Terms & Conditions (“Terms”) govern access to and use of AltMax (altmax.ai) and related software, websites, dashboards, APIs, mobile experiences and services (collectively, the “Services”). By creating an account, paying for a plan, connecting a channel, or otherwise using the Services, you agree to these Terms and our Privacy Policy and Cancellation & Refund Policy.

“AltMax,” “we,” “us,” or “our” means the AltMax service operator. “You,” “client,” or “customer” means the business or individual using the Services. If you use the Services on behalf of a company, you represent that you have authority to bind that company.

1. Services we provide

Depending on your subscription and enabled modules, the Services may include:

• AI website builder & page editing — create and update websites, landing pages and content with AI-assisted drafting and visual editing tools.
• Business & ecommerce websites — online presence, catalogues, carts, orders and related storefront features where enabled.
• AI chatbot — website and messaging chatbots for FAQs, lead capture, support deflection and guided flows.
• WhatsApp Business messaging — inbox, templates, automations, broadcasts (where permitted) and conversation tooling connected via Meta.
• CRM & leads — contacts, pipelines, notes, follow-ups and customer records you store in your shop.
• Support / helpdesk — tickets, shared inbox workflows and customer support tooling.
• Appointments & booking — scheduling, reminders and related calendar/booking features.
• Email, SMS & automation — notifications, campaigns and workflow automations subject to channel rules.
• Payments, analytics & admin tools — billing views, reports, staff access and shop configuration.

We may add, modify or discontinue features. Material changes to paid plan entitlements will be communicated through the product, email or billing notices where practical.

2. Accounts, access & security

You must provide accurate registration and billing information and keep it updated. You are responsible for all activity under your shop, including staff users, API keys and integrations.

• Protect passwords, OTP access and admin sessions.
• Keep Meta Business Manager, WhatsApp Business, Google and other authorizations under your control.
• Notify us promptly of suspected unauthorized access or security incidents.
• Do not share login credentials publicly or with unauthorized third parties.

We may suspend or restrict access if we reasonably believe an account is compromised, misused, or used in violation of these Terms or applicable law.

3. Acceptable use

You agree to use the Services only for lawful business purposes and in compliance with Indian law and the policies of Meta, Google, WhatsApp, SMS/email providers and other platforms you connect.

3.1 Prohibited activities

• Spam, phishing, scam schemes, or unsolicited bulk messaging via WhatsApp, SMS, email, chatbot or support tools.
• Collecting passwords, OTPs or payment credentials through deceptive pages or bots.
• Adult sexual content, hate speech, illegal products/services, weapons, counterfeit goods, or other restricted categories under applicable law or platform policies.
• Infringing copyrights, trademarks or other IP; hosting unauthorized media libraries as a file host.
• Attempting to reverse engineer, overload, scrape or disrupt the Services or other customers.
• Using AI tools to generate or distribute unlawful, harmful or misleading content without human review where required.

Violations may result in immediate suspension, removal of content, and reporting to relevant platforms or authorities.

4. AI-assisted features

AltMax includes AI-assisted website generation, content drafting, chatbot replies, suggestions and insights. AI outputs may be incomplete, outdated or inaccurate.

• You must review AI-generated pages, messages and suggestions before publishing or sending to customers.
• You remain solely responsible for final content, pricing, offers, legal claims and customer communications.
• Do not submit unnecessary sensitive personal data (for example, government IDs or full card numbers) into AI prompts.
• AI features may change as models and tooling improve; availability can vary by plan.

5. WhatsApp, Meta & other connected platforms

Features that connect to WhatsApp/Meta, Google Calendar/Meet, payment gateways, SMS or email providers are subject to those providers’ terms, quality ratings, messaging windows, template approvals and fees.

• Conversation charges, advertising spend, SMS fees and gateway fees are billed by those providers unless a written quotation expressly says otherwise.
• AltMax is not responsible for delays, rejections, suspensions or policy changes imposed by Meta, Google, carriers or gateways.
• If your Meta/WhatsApp or other connected account is restricted, related AltMax features may stop working until the issue is resolved with that provider.

6. Customer data you store

When you use CRM, chatbot, WhatsApp, appointments or support tools, you may store personal data about your end-customers. You are the controller of that data. You must have a lawful basis (including consents for marketing/WhatsApp where required), honour opt-outs, and publish appropriate privacy notices to your customers.

7. Appointments & support tools

Booking accuracy depends on the information, staff calendars, time zones and reminder channels you configure. AltMax is not liable for missed appointments caused by incorrect settings, customer non-response, spam filtering, or third-party delivery failures (WhatsApp/SMS/email).

8. Payments, plans, credits & taxes

• Subscriptions renew for the selected period until cancelled as described in the Cancellation & Refund Policy.
• Projects and modules typically commence after receipt of the agreed advance / plan payment.
• Wallet or credit balances (if any) are consumed as shown in your billing screens and are generally non-refundable once used.
• Applicable GST and other taxes may be charged as per law unless stated otherwise on an invoice or quotation.
• Non-payment may result in suspension of websites, messaging, chatbot, appointments, support or related features until dues (and any restoration charges) are cleared.

9. Intellectual property

AltMax and its licensors retain all rights in the platform software, designs, libraries, frameworks and pre-existing materials. Subject to full payment and your plan terms, you receive a limited right to use the Services for your business. Custom deliverables described in a quotation may have usage rights as stated in that quotation. You retain ownership of your own content and customer data you upload, subject to the licence needed for us to host and process it to provide the Services.

10. Availability & third-party outages

We aim for reliable uptime but do not guarantee uninterrupted or error-free service. Maintenance windows, cloud infrastructure events, Meta/Google/carrier outages and force majeure events may affect features.

11. Disclaimers & limitation of liability

THE SERVICES ARE PROVIDED ON AN “AS AVAILABLE” BASIS TO THE FULLEST EXTENT PERMITTED BY LAW. TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, ALTMAX IS NOT LIABLE FOR INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL OR PUNITIVE DAMAGES, LOST PROFITS, LOST DATA, OR DAMAGES ARISING FROM THIRD-PARTY PLATFORMS OR AI OUTPUTS. OUR AGGREGATE LIABILITY FOR CLAIMS RELATING TO THE SERVICES IN ANY TWELVE-MONTH PERIOD IS LIMITED TO THE FEES YOU PAID TO ALTMAX FOR THE AFFECTED SERVICE DURING THAT PERIOD, EXCEPT WHERE LIABILITY CANNOT BE LIMITED BY LAW.

12. Suspension & termination

You may stop using the Services subject to the Cancellation & Refund Policy. We may suspend or terminate access for non-payment, policy violations, legal risk, or prolonged inactivity. Upon termination, your right to access the Services ends; we may delete or retain data as described in the Privacy Policy and as required by law.

13. Changes to these Terms

We may update these Terms from time to time. The “Last updated” date will change when we do. Continued use after an update constitutes acceptance of the revised Terms, except where applicable law requires additional notice or consent.

14. Governing law

These Terms are governed by the laws of India. Courts in Bengaluru, Karnataka shall have exclusive jurisdiction, subject to mandatory consumer protections that may apply.

15. Contact

Questions about these Terms: [email protected] · WhatsApp +91 99647 70022

Related: Privacy Policy · Cancellation & Refund