Privacy Policy

This Privacy Policy explains how AltMax (“AltMax,” “we,” “us,” or “our”) collects, uses, stores, shares and protects information when you visit altmax.ai or use our AI-powered business platform (websites, AI website builder, AI chatbot, WhatsApp messaging, CRM/leads, appointments, support/helpdesk, email/SMS automation, payments and related tools).

By using the Services you acknowledge this Policy. If you do not agree, please do not use AltMax.

1. Who we are

AltMax operates altmax.ai. Contact: [email protected], WhatsApp +91 99647 70022.

2. Information we collect

2.1 Account & billing information

Name, email, phone, company details, login identifiers, plan/subscription data, invoices, payment references and support correspondence you provide.

2.2 Shop configuration

Business profile, branding, domains, staff users, feature toggles, templates, workflows and integration settings.

2.3 Customer / lead records you store

Contacts, notes, pipeline stages, order-related fields, tags and custom fields you enter into CRM or import into the platform.

2.4 Messaging & chatbot content

WhatsApp and other channel messages, media, template metadata, delivery statuses, chatbot transcripts and automation logs needed to operate inbox, chatbot and campaign features.

2.5 AI website builder & AI usage

Prompts, generated drafts, page HTML/content, uploaded images/files and configuration used with AI-assisted builder and suggestion tools.

2.6 Appointments & support

Booking times, services, staff assignments, reminder status, ticket threads, attachments and resolution notes.

2.7 Technical data

IP address, device/browser type, referring URLs, pages viewed, feature usage metrics, cookies/session tokens and diagnostic logs for security and reliability.

3. How we use information

• Provide, operate and improve the Services you subscribe to.
• Deliver WhatsApp inbox, chatbot, appointments, support, CRM and website builder features.
• Process AI requests to generate drafts, replies or suggestions you request.
• Authenticate users, prevent fraud/abuse and secure accounts.
• Bill subscriptions, credits and related charges; send service and billing notices.
• Analyse aggregated/anonymised usage to improve reliability and product quality.
• Comply with legal obligations and enforce our Terms.
• With consent where required, send product updates or marketing (you may opt out).

4. AI processing

AI-assisted features may process prompts and relevant business content to produce website sections, chat replies or recommendations. Outputs can be wrong — review before publishing or sending. Avoid pasting highly sensitive personal data into prompts unless necessary for the task.

5. How we share information

5.1 Service providers

Hosting, CDN, storage, email/SMS, analytics, payment processors and infrastructure partners that help us run AltMax under contractual confidentiality and security obligations.

5.2 Platforms you connect

Depending on features you enable: Meta (WhatsApp, Facebook, Instagram, ads), Google (e.g. Calendar/Meet), payment gateways, SMS/email providers. Their privacy policies apply to data they receive from your use of those connections.

5.3 Legal & safety

We may disclose information if required by law, regulation, court order, or to protect the rights, safety and integrity of AltMax, our users or the public.

We do not sell your personal information.

6. Cookies & similar technologies

We use cookies and similar technologies for login sessions, preferences, security and analytics. You can control cookies through browser settings; disabling some cookies may limit product functionality.

7. Retention

We retain account and service data while your account is active and for a reasonable period afterwards for backups, billing, dispute resolution, security and legal compliance. Message and ticket content may be retained according to your plan settings and operational needs. You may request deletion of account data subject to legal holds and technical limits.

8. Security

We use access controls, encryption in transit where applicable, monitoring and operational safeguards. No method of transmission or storage is completely secure; you also play a role by protecting credentials and staff access.

9. International processing

Information may be processed in India and in other countries where our subprocessors operate. By using the Services you understand that such transfers may occur as needed to provide the product.

10. Your rights & choices

• Access, correct or update your account information.
• Request deletion of your account data (subject to legal retention needs).
• Opt out of marketing emails using unsubscribe links.
• Manage WhatsApp/marketing consents for your end-customers inside your own workflows and Meta settings.

To exercise rights regarding your AltMax account data, email [email protected].

11. Children

AltMax is designed for businesses and is not directed to children under 18. We do not knowingly collect personal information from children.

12. Changes to this Policy

We may update this Privacy Policy periodically. The “Last updated” date will change when we do. Continued use after an update means you accept the revised Policy where permitted by law.

13. Contact

[email protected] · Related: Terms · Cancellation & Refund